1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use the Site.

1.1 Information you provide

• Contact data: name, email address, phone number (for support, order updates, or WhatsApp interactions if you opt-in).
• Payment information: processed by third-party payment providers (we do not store full card numbers on our servers).
• User content: messages, form responses, surveys, reviews.

1.2 Information collected automatically

• Usage data: pages visited, session duration, referrer, IP address (may be anonymized), device and browser information.
• Analytics & cookies: data from analytics tools (Google Analytics, etc.) and tracking technologies.

2. How We Use Your Information

We use personal data for the following purposes:

• To provide, operate and maintain the Site and services.
• To process orders, payments and provide customer support.
• To send transactional messages, updates, marketing emails and WhatsApp messages if you consent.
• For analytics, performance measurement and to improve our Site and offerings.
• To detect and prevent fraud and to protect our rights and property.

3. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process personal data under the following legal bases:

• Contract: when processing is necessary to perform a contract (e.g., to fulfill an order).
• Consent: where you have provided consent (e.g., marketing emails, cookies where required).
• Legitimate interests: for analytics, fraud prevention, or improving our services, provided such interests are not overridden by your rights.
• Legal obligation: to comply with applicable law.

4. Sharing & Third Parties

We may share your information with:

• Service providers: payment processors, hosting providers, analytics vendors, email/CRM platforms, and WhatsApp marketing platforms.
• Affiliates and partners: for fulfillment and marketing (we will disclose when links are affiliate links).
• Legal requests: if required by law or to protect our rights.

Note: Third-party services have their own privacy policies. We recommend reviewing them.

5. Cookies & Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to operate and improve the Site, personalize content, and analyze traffic.

• Essential cookies: required for site function.
• Performance & analytics: used to understand site usage (e.g., Google Analytics).
• Advertising & affiliates: used for ad targeting and affiliate tracking.

You may control cookie preferences via your browser settings. For EU visitors, a cookie banner should allow consent for non-essential cookies.

6. Data Retention

We retain personal data only for as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. Typical retention periods:

• Account and transactional data: up to 7 years (for accounting and legal compliance).
• Marketing consents and lists: until you unsubscribe or withdraw consent.
• Analytics data: aggregated/anonymized data may be retained indefinitely; raw data kept for a limited period.

7. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Right to access the personal data we hold about you.
• Right to correct inaccurate or incomplete data.
• Right to request deletion (right to be forgotten).
• Right to restrict or object to processing.
• Right to data portability.

To exercise these rights, contact us at vitaforge@vitaforge.pro. We may request verification to process requests.

8. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the CCPA, including the right to:

• Request disclosure of categories of personal information we have collected and sold.
• Request deletion of personal information (with exceptions).
• Opt-out of sale of personal information. We do not sell personal information to third parties for monetary consideration. If that changes, we will provide a Do Not Sell My Personal Information link.

Submit verifiable requests via email: vitaforge@vitaforge.pro